Create a mini website in 10 minutes
Recommendations for making a "link-in-bio" page
You need a presence online. If you don’t yet have one, consider starting with a “link-in-bio” page — a mini-website that lists your most important links.
You can include a brief bio and social links. Later you can build a fuller site with multiple sub-pages, if necessary. Read on for why a mini-site is useful, what to use it for, and recommendations for good free services.
Benefits of a mini-site
😄 Present your best self
Without your own presence online you’re at the mercy of whatever Google shows people. On your mini-site you choose the images and links, and the site’s existence helps crowd out search results that aren’t as relevant or favorable.
⏳ Save time and money
It takes about 10 minutes to set up a mini-site. 5 minutes to gather your links and brief bio and 5 minutes to sign up for one of the free services below and add your links.
🍃 Easy to update
Keeping a mini-site up to date is easier than updating a more elaborate site, just as an apartment is easier to care for than a house. 🏠
⚡️ Quick Tip
If you have reports, presentations, or other files that showcase your strengths, upload them as PDFs or images to Dropbox or Google Drive and share a link to the file or folder on your mini site.
Note: I have no affiliation with these sites - this is my independent take.
Carrd is what I recommend for many of my colleagues and students. It has the best variety of templates of the quick-create services. It's easy to edit your creation. With a paid account you can build a full site. Check out nice sites made with Carrd.
LinkPop by Shopify
This new service is best for showcasing things you’re selling online, or videos you’ve made. You can also use it for other links, and it looks clean on mobile devices. Take a look at examples of what people have made with LinkPop.
The most popular link-in-bio service among Instagrammers. It works well if you have a long list of links and don’t need much text on your site. These examples show stars and brands using LinkTree.
Known for its link-shortening service, bit.ly also offers a straightforward way to gather your most important links and share them in a single spot. I created a link-in-bio site in five minutes to try it out: https://bit.ly/m/jeremy = super plain, no frills, no cost. Bonus: free analytics show what has been clicked, how often, and in which countries.
How to use your mini-site
In your social media bio
Linking to your mini-site can nudge people who land on one of your social accounts to your chosen material, rather than the random stuff they might find by Googling you.
In your email signature
People receiving a message from you for the first time may want to know more about you. A microsite gives them a quick view and can humanize you. It can also distinguish you from umpteen other correspondents.
In presentations, documents and online meetings
When sharing materials in professional gatherings, include a link to your microsite to provide a quick reminder about who you are.
If you already have a full site
Some people may want to feast on your life story and all your content—full site; others may just need a taste—mini-site. Share the site of the right size for the context.
Tip: If you need more than a mini-site
Consider Tilda.cc. Here’s my post on why I chose Tilda to build my own site (which is overdue for an update). You can create a free microsite (referral) with Tilda to test it out. It costs $10 a month for one site or $20 for up to five.
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I use bio.site from Squarespace. The free version, which I use, has a few templates to choose from. If you want more editablity then you need the paid version.
Thanks for Wonder Tools!
A bit different use case than your newsletter, but if you've already got a WordPress site but want to add link-in-bio pages for socials, promoting individual products, etc., I created the Social Link Pages WordPress plugin ( https://sociallinkpages.com ).